As an online business owner, the most important and basic tool that you need in your arsenal is a keyword research tool. And I will explain to you in a minute why is it so important if you want to succeed in your online business. But first let’s define what a keyword research tool is. It’s basically a tool wherein you can use to research a particular keyword like if you want to check the amount of searches and the amount of competition of a particular keyword. These are the words people are typing and searching on in Google. And there are 2 kinds of keyword research tool: the free and the paid ones, which I highly recommend that you go for the paid version because it will be the best investment that you will ever make in your online business.
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